Best of E3: The “Best Product Placement” award.
Here we have Ru, in a dashing t-shirt featuring the awesome new Ready At Dawn logo.
Best of E3: The “Away From The Noise” award for the best off-site asset.
Playstation has hired graffiti artists to revise history.
Off-site, low cost, high yield, and all awesome.
Take a peek below for a more detailed shot in progress, and the final product.
Challenge: Turn an intimate, executive summit into the Oscars of the gaming industry.
Approach: Build credible brand recognition with best-in-class branding, and year-round video assets.
Build Xbox One’s most important new IP from the ground up.
Few, bigger drops = confidence, success, and swagger.
Challenge: Turn an indie darling into EA’s biggest mobile success
Approach: Join the conversation, expand it to the mass market, and leverage across multiple games