Hot Wheels Rift Rally, is a mixed reality racing game where your Hot Wheels come to life by reimagining your living room as the game race track!
This year we helped Velan Studios launch Hot Wheels Rift rally with a series of creative assets. From awareness to onboarding new players to the world of their newest mixed-reality racing game, our challenge was to conceptualize, develop, and produce a series of videos in a way that’s both entertaining and informational.
In addition to the series of onboarding videos, NoodleHaus continued its partnership with Velan studios and produced the trailer for Rift Rally’s GameStop and App Store cuts.
