Remember this?
We were challenged to launch a modern remake of one of the most beloved genre-defining games ever made. Kings Quest holds a nostalgic place in our hearts as one of the first and best games we played as youngsters. The legendary developers Ken and Roberta Williams are among the most revered creators of our time. To remake something with such gravity would require a strong focus on the character that makes King’s Quest special.
The campaign launched with a live event tribute to the original creators, then shifted focus on the wonderful characters and locations for our cinematic trailer. The campaign all in all surpassed expectations. The legendary return of the franchise received praise from all, becoming the highest-selling adventure title of its time.
#ThrowbackThursday
